Celebration of a New Groundbreaking Personal Branding Book

     This book offers a new way to define, formulate and implement a sustainable, powerful, authentic, consistent, and memorable personal brand identity. Authentic Personal Branding entails a systematic and integrated journey towards self-awareness, joy, happiness, and marketing success, which is based on several new models, guidelines and tools that have been proven in practice.Continue reading “Celebration of a New Groundbreaking Personal Branding Book”

A 4-Point Survival Guide for Turning Personal Financial Crisis into Opportunity

The current financial crisis is driving the world into a global recession. There is no job security anymore. Especially in times of financial crisis you need to be independent, become the CEO of your life and redefine yourself in order to create and attract new creative opportunities. This can be realized successfully according to anContinue reading “A 4-Point Survival Guide for Turning Personal Financial Crisis into Opportunity”